Articles | Open Access | DOI: https://doi.org/10.55640/eijmrms-02-11-65

NON-PRICE AND PRICE COMPETITION

Boboyev Abror Abdusattor O'gli , Termez Institute Of Agro Technologies And Innovative Development, Uzbekistan

Abstract

Exists when marketers complete on the basis of price. In price competition, the marketers develop different price strategies to beat the competition.They generally set a same or low price of a product than that of the competitors to gain the market share. Generally, the prices are changed to cover the costs or increase the demand. For instance, Coca-Cola and Pepsi are close competitors, thus, they often engage in price wars. The major disadvantage of price competition is that the competitors have flexibility to change the prices of products.

Keywords

Price, marketing, advertisement

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PEDAGOGICAL PRACTICE-TEST RESULTS ASSESSMENT CRITERIA, QUANTITY AND QUALITY MULTIPLIER ANALYSIS

DR ALAUDINOVA

ЭКОНОМИКА И СОЦИУМ 8 (8), 7-10, 2022

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How to Cite

Boboyev Abror Abdusattor O'gli. (2022). NON-PRICE AND PRICE COMPETITION. European International Journal of Multidisciplinary Research and Management Studies, 2(11), 301–305. https://doi.org/10.55640/eijmrms-02-11-65