Articles | Open Access | https://doi.org/10.55640/eijmrms-05-03-06

Functions of Precedent Phenomena in The Media

Mamatkulova Kamola , Doctoral student of Termez State University Termez, Uzbekistan

Abstract

The precedent phenomenon is estimated as a productive source for creating the language game in the headlines of political media discourse. Headlines based on a language game draw the attention of the reader more quickly. There are often used precedent phenomena, understood as culturally loaded signs, known to a major part of the representatives of the same national community. That is a precedent phenomenon that may serve multiple purposes. We have focused on its effect applied in the headings. The coincidence of the background knowledge of the author and the reader contributes to the hidden influence on the images of politicians formed in the mind of the reader. 

Keywords

headline, language game, precedent phenomenon, political media discourse

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Mamatkulova Kamola. (2025). Functions of Precedent Phenomena in The Media. European International Journal of Multidisciplinary Research and Management Studies, 5(03), 27–30. https://doi.org/10.55640/eijmrms-05-03-06