This article analyzes the didactic possibilities of media technologies in increasing cognitive (cognitive) activity of students in physics classes. In the modern educational process, through digital tools and interactive platforms, students' interests in physics will increase and they will be able to gain a deeper understanding of the subject. With the help of Media technologies, it is possible to organize classes in a more interactive and dynamic way, to develop students ' independent thinking and analysis skills.

Media technologies, physics education, didactics

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