Nwankwo M.O. “PALM PROSPERITY: SOWING SEEDS OF CHANGE THROUGH SUSTAINABLE MARKETING FOR POVERTY ALLEVIATION AND WOMEN’S EMPOWERMENT IN THE SOUTH SOUTH STATES OF NIGERIA”. European International Journal of Multidisciplinary Research and Management Studies, vol. 4, no. 01, Jan. 2024, pp. 23-29, doi:10.55640/eijmrms-04-01-05.